OGM Plant

2018 Art direction, Sustainability

AL art directed, organized and produced a creative strategy for OGM Plant, recycled aluminium accessories Italian fashion brand. The branding included a new e-commerce website, digital and printed campaigns, photography and an institutional film. The visual identity inspired by the brand's core values and the process of recycled aluminium envisions the exclusive OGM accessories and diverse ambassadors in four different settings related to the existing products lines. OGM Plant believes in respect of nature with a no-waste philosophy. The whole chain focuses its attention on recycling, eco-sustainability, and social inclusion from production to packaging.

Discover the brand at OGM Plant.

OGM Plant – Campaign film for collections launch

Collections brochure cover with laminated silver logo and Cosmogonic collection interior spreadOGM Plant – Collections brochure cover with laminated silver logo and interior spread

Brochure Selfie collection interior spreadOGM Plant – Brochure Selfie collection interior spread

Brochure Iconic collection interior spreadOGM Plant – Brochure Iconic collection interior spread

Brochure introduction and Iconic collection spreadsOGM Plant – Brochure introduction and Iconic collection spreads

OGM Plant – Instagram page design gridOGM Plant – Instagram page design grid